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Maximum Leverage LLC – Company Overview

Company Overview

Maximum Leverage LLC is an online direct response marketing training company leading its industry in innovation. The company trains beginning entrepreneurs how to leverage the internet effectively to grow and scale their own business interests. It does this through it's monthly coaching program, online information multimedia courses, live online workshops, and physical seminars. 

Along with this, Maximum Leverage LLC also owns The Home Business Agency online advertising network which serves 10,000s of unique high quality targeted visitors, and 1000s of premium email leads to it's clients daily through it's network of email publishers. 

Contact Information

Maximum Leverage LLC
300 New Jersey Ave, NW, Suite 900
Washington DC, 20001

Phone: 1-800-607-3060
Fax: 202-455-4938
Email: support[at]maximumleveragellc.com 

Hours: 9am - 5pm, Monday - Friday

Company History

Maximum Leverage LLC was founded in 2008 originally as an online direct response marketing training company serving the home business industry. It's founder, Daegan Smith's vision was that through empowering motivated and passionate people with the desire to start their own business with the right knowledge that any person could take an idea and turn that idea into a thriving online empire.

This was the genesis of the creation of his online marketing membership training site called the "Maximum Leverage Inner Circle." The original membership site can be found at http://maximum-leverage.com/innercircle. Currently the membership site can be found at http://daegansmith.com/course

The vision was simple. To teach counter to current industry practices, through the evolution of his own business. On a daily basis as what this meant was that he would open up the back end of his  open business processes and marketing tests and share exactly what in own results were and still are while highlighting to his clients mistakes to avoid and shortcuts to achieving their own goals.

Since 2008, this approach has been highly successful. Maximum Leverage has produced more $1M+ businesses for it's students than any other marketing training membership site of it's kind in it's industry. Some of those success stories can be seen by going to http://daegansmith.com/marketing/case-studies.

In 2010 the business evolved to being more than just a training company when the industry was hit by a crisis. Top level advertising portals like Google Adwords, Bing, and Yahoo began to systematically deny their advertising services to the industry at large and as a result many small businesses in the went out of business.

Daegan, the founder of Maximum Leverage LLC, saw that if this trend continued then it would eventually lead to the shrinking of the industry denying future entrepreneurs the chance that he had when he started. In reaction to this crisis he also saw an opportunity. 

If the industry started to protect and cultivate it's own internal traffic portals then no outside influence would be able to shake it's foundation. This was the beginning of what is now "The Home Business Agency" which is now the other side of Maximum Leverage LLC's business.

The Home Business Agency is an advertising agency started by Daegan Smith which now servers and provides the online marketing world with wide scale traffic through it's network of email publishers and by working in conjunction with the major online home businesses. It offers quality targeted traffic to both small and large online businesses.

Management Team

Daegan Smith, founded Maximum Leverage LLC in 2008, and is the primary marketing trainer, online marketing strategist, and innovator. He's in charge of the vision for the company, creating and maintaining the current product line, and sourcing and creating new clients for the company though his daily newsletter found at DaeganSmith.com

Jason Gazaway joined the Maximum Leverage LLC in 2011 to act as the CEO of The Home Business Agency. He sources new traffic sources, maintains quality control, manages the delivery of the networks traffic to it's client , he's the primary affiliate manager for the networks publisher basis, and is in charge of keeping the books and making all payments to it's vendors in a timely manner. 

Products & Services

Maximum Leverage LLCs product line has changed and evolved over the years and currently is comprised of the following:

Marketing Training through DaeganSmith.com 

Courses:

  • Recruit Like Crazy - This is an online multimedia front end customer acquisition course. In it Daegan Smith walks through the exact steps he followed to create his first successful business online. The investment for this course is $29.95 (https://recruitlikecrazy.com/video.php)
    • Refund Policy - 30 day  money back guarantee. 
  • Zero Resistance Recruiting - This is an online multimedia course which focuses on the subject of online newsletter relationship marketing. It teaches it's customers how to set up their own online newsletter. The basics of how to acquire new subscribers. The focus of this course is on utilizing the newsletter itself for long term business growth and shares strategies for writing compelling emails, frequency of communication with newsletter subscriber base, and advance promotional newsletter marketing strategies. The investment for this course is $39.97 (http://zeroresistancerecruiting.com/)
    • Refund Policy - 30 day  money back guarantee. 
  •  Solo Ad Secrets - This is an online multimedia course which focuses on the topic of newsletter marketing as a traffic generation and lead acquisition strategies. It covers how to find potentially profitable newsletters to advertise in, how to pre filter and eliminate potential advertising tests that would likely lead to a loss. How to create ad copy and landing pages that maximize the potential for conversion. How to maximize ROI after lead acquisition. How to properly track your advertising metrics so that you can make informed decision of long term advertising with publishers. Negotiation strategies, and much more. The investment for this course is $197. (http://soloadsecrets.com/video/)
    • Refund Policy - 30 day  money back guarantee. 

Monthly Coaching:

  • Live Coaching - This is the "beginning level" monthly coaching offering inside of Maximum Leverage LLC. Clients have the opportunity to be trained by Daegan Smith via a regularly scheduled teleconference once weekly. These sessions are generally 2 hours and comprise of a marketing lesson followed by a question and answer session. The monthly tuition for this level of coaching is $97 per month. (http://daegansmith.com/live-training/)
    • Refund Policy - 30 day  money back guarantee. 
  • Maximum Leverage Inner Circle - This is a monthly membership coaching website where clients are taught foundational online direct response marketing principles - from the basics to the advanced. The monthly student tuition for the Maximum Leverage Inner Circle is $197. (http://maximum-leverage.com/mlic-trial.php)
    • Refund Policy - 30 day  money back guarantee. 

Tools and Resources:

  • Instant Recruiting Email Swipe File - This is a toolbox of Daegan Smith's most profitable emails written over the last 9 years in his own email marketing efforts. The way that this tool was comprised was by taking the top 5% of revenue producing emails from the over 6,000 he's produced so that clients who purchase this tool have 365, or an entire years worth of high converting emails for their business. The investment for this marketing tool is $997 (http://instantrecruitingemails.com/)
    • Client Agreement - prior to access to this tool clients must sign our client usage agreement for this product which explains our no refund terms for this resource.
  • The $1.4 Million 365 Day Lease - This is a product line marketing license package where clients have the opportunity to clients one of Daegan Smith's complete funnels documented to have produced over $1.4M to sell themselves and keep 100% of the profits for the term of one year to five years. The investment for this is $997 - $1997 (https://maximum-leverage.com/annual-final.php)
    • Client Agreement - prior to access to this tool clients must sign our license agreement for this product which explains our no refund terms for this resource.

Online Advertising available through The Home Business Agency

  • Online Traffic Revolution Traffic Co-op: This service provides premium highly targeted traffic to the agencies client base. Clients have the opportunity to choose the amount of traffic they desire on a monthly basis, which website they would like that traffic delivered to, and then we fulfill on that order. Packages range in price from $67 per month to $2000 per month. (http://onlinetrafficrevolution.com/report/)
    • Client Agreement - prior to activation of traffic service clients must sign our insertion order terms and conditions agreement which clearly explains that there are no refunds once service has begun and there is a 3 day period for cancellations prior to monthly subscription rebill.
  • The Hyper Responsive List - List Building: This service provides leads to our clients, sent directly to their autoresponder through a list building technology we developed and programmed in house. This service is sold through a pre application process where clients must be interview for approval of service. If approved clients can decide on list packages of 1,000 subscribers to 10,000 subscribers. The investment for this service ranges from $2000 - $10,000 (http://hyperresponsivelist.com/report)
    • Client Agreement - prior to activation of traffic service clients must sign our insertion order terms and conditions agreement which clearly explains that there are no refunds once service has begun and there is a 3 day period for cancellations prior to monthly subscription rebill.

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